Video & Social

Selected social and video content created for client accounts across the reining and western performance horse industry — from show coverage to brand storytelling.


Managed social media for Gunners Special Nite, a sire of over $10 Million Dollars. With limited footage from his show days, I focused on pasture shots and content featuring his foals — and grew his Facebook page by over 2,000 followers in 5.5 months.

Gunners special nite

Its all about ruf

Managed social media for Its All About Ruf (LTE: $170k+) who competes in the Non Pro events with his owner, Taylor Zimmerman. We leaned into his personality on social while highlighting his success in the show pen. His accounts grew by over 700 followers total in just 2.5 months.

SPAT Toy boy GUN

Managed social media for Spat Toy Boy Gun. He’s been successful in both the Open and Non Pro, and still showing in the Non Pro with his owner, Dana Wetherell. I leaned into his personality and highlighted his clean genetic testing alongside his show success. Grew his Facebook by almost 5,000 followers in 5.5 months.

ALL NITE PARTIER

Managed social media for All Nite Partier, the highest-earning offspring of Gunners Special Nite with an LTE of over $398,800. He had a great personality too, but we focused primarily on showcasing his pedigree and talent. Grew his accounts by over 1,000 followers total in 5.5 months.

Super Marioo

Managed social media for Super Marioo, who swept the L4,3,2 Open Futurity in 2019 (LTE: $338,000+). Since his major show career happened before I took over his content, most of what I had to work with was photos. As a young stallion, most of his baby content featured early foal photos rather than a full offspring lineup. Grew his Instagram by over 600 followers.

Gangsta sixtysix

Managed social media for Gangsta Sixtysix, an outcross stallion with an LTE of over $100,000. Content leaned into his presence and power with the tagline "Be Bold. Be Gangsta." and language like "undeniable" — building a bold, confident brand around him.

outta yur league

Created reels for Outta Yur League when he first came to the ranch. He is an extremely well-bred and talented stallion with an LTE of over $300,000.

other examples

Here are a few standalone examples of my range. [Left] A shoot at Rodrigo Nieves' barn, marketing content created for a 2-year-old colt by Mr Fahrenheit, where I led the shoot alongside a coworker. [Right] A candid reel of the Tishman Performance Horses stall setup at the start of the 2026 NRHA Derby.